Service businesses don’t necessarily stall because of a lack of opportunity. Often, they stall because the economics of growth feel unpredictable and overwhelmingly personal. Owners see the possibilities in front of them with bigger clients, expanding demand, and higher-value work, but the financial steps needed to seize those opportunities can feel too risky. Hiring ahead of revenue, raising price to match value, investing in technology, or expanding capacity require money, time, and confidence. Yet a lot of small service businesses operate with thin margins and inconsistent cash flow, making those investments feel like walking a tightrope.